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First In Promotions provides marketing and advertising concepts for small business and individuals with an emphasis on the real estate community.
Large scale clients have included corporate RE/MAX and Coldwell Banker regional offices, 50,000 watt Chicago and Los Angeles radio stations, an
official
publication of the Los Angeles Assn. of Realtors, Premier Real Estate Magazine, and CT&T International telephone. Now in our 17th year at our Chicago
area
location, we continue to be "FIRST IN" marketing innovations:
The "Open House Hotline" telephone service started in Los Angeles in 1989 as the first telephone real estate shopping service used by numerous agents
and offices. By 1991, this feature was also FaxBraodcast to area realty offices each Thursday and published each Friday in an offical publication of the
L.A. Assn. of Realtors!
THE REAL ESTATE BUYERS HOTLINE began in 1994 and was the first nationally available real estate by phone service. Our ability to transfer potential
home
buyers to our advertisers from coast to coast resulted in more than 140,000 calls processed from coast to coast.
In 1995, 50,000 watt radio stations in Chicago and Los Angeles sponsored the HOTLINE enabling large realty firms to advertise hundreds of current
listings
and generate buyer calls to their agents. In 1998, RE/MAX of Texas used the HOTLINE to make its Houston TV "Re/Max Home Show" an interactive experience.
Viewers were able to call the HOTLINE for additional property information and to be instantly transferred to the listing agents during and after each
telecast.
The zeros brought continued innovation with regard to real estate related advertising and marketing concepts. First In Promotions played an
important
role in the creation of several web sites targeting real estate and mortgage professionals as well as consumers.
These include www.ForRealtyAgentsOnly.com and MortgageMarketInfo.com offering new innovations for agents, brokers, and lenders. Expert
advice,
such as an advertising critique for a real estate "Listing of the Day" were developed for www.RealEstateMarketingBlog.info.
As the new decade begins, FIP is working to bring property auctions into prominence with a goal of providing a faster sales opportunity for home sellers
and agents. Sites such as www.AuctionMyOwnHome.com explain this process to home owners while FIP is arranging for for residential real estate
offices to
act as a local branch for a national auction company.
Our staff has written thousands of unique property descriptions, press releases, radio & TV news copy, marketing proposals, and audio/visual
narrations.
We have performed real estate and telecommunications related marekt research and always meet deadlines. You are welcome to contact us with your
marketing proposal(s).
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